deployment journalThis is the my explanation of time in Iraq
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This redesign was pretty radical. I couldn’t keep all that many elements and still be happy with my design. This was not a design that could just be slightly tweeked
In what I know about godaddy.com they are one of the best resorces for domain names. They are no longer exclusivly a .com location, godaddy is also a .co along with international sites .ca (Canada) .uk (Great Brittain) and so on. Godaddy has become a household name so I felt .com could be dropped from their logo.
I know the company associates themselves with not only their logotype but also that goofy guy and I couldn’t get rid of him. He is such a promonate element in their marketing that it would be too ratical to drop the image. I just aged him a little and made him into a more humanoid figure. I transformed the monkey man into a character somewhat resembling ESPN’s PTI co-host Tony Kornheiser.
Godaddy’s advertising stratigy is to be a fun lively company which airs racey and silly ads. Their spots run during sporting events and other male-centric television events. By making the character vaguely recognizable to the 18-40 male demographic Godaddy is using their logomark in their branding. The new logo is recognizeable and fun but is still more grown up.
Godaddy provides a real important service, and you don’t want someone strung out on crack selling you your domain.. I dropped yellow from their logo all together. I have looked pretty heavily at their branding and their main colors are neon green, green, black and accented by orange. The addition of yellow just muddies up their branding. The simplier color pallet makes it more recognizable.
I changed the lettering to a nascar type of font with the italics to associate their logo with their number one marketing asset Danica Pattrick.
With this new logo and logotype Godaddy has matured into their role as the most important and recognizable web domain company. This new logo refines their branding without growing up too much.
I started using instagram the other day and it’s pretty fun. I live in a pretty cool place and I’ll want pictures of this place later and I mind as well put them on the Internet. Chickens, the dog, scenery and some art from time to time.
The Brownies havn’t had a BA like him since Kevin Mack. Well hopefully, he hasn’t really done anything yet, but last week he looked like the Brownies finally hit on a draft pick. Trent the Tank, let’s get that going. T-Rich has promise, and I am thinking it’s finally going to be their time.
Who would have thunk it? Fernando Rodney really is good, and that little bow and arrow thing pretty cool. Good on him, he seems like a nice enough guy. I’m glad he finally put it together for a full year.
Kobe Bryant is the benchmark. His logo is as confusing as it is cool. The Black Mamba has a cool name, cool commercials, the coolest shoes on the market, and one bad looking logo.